Sea Hugger’s graphic, “The sea is rising, so must we”.

join the tribe

Pollution is completely preventable—join our Sea Hugger movement and together we can be the solution.

 
Shell Cleave, founder of Sea Hugger.

Shell cleave

FOUNDER

After witnessing first hand the devastation of human impact on the Great Barrier Reef, the coasts of Asia and Mexico, and increased plastic on the beaches at home in California, Shell Cleave decided she could no longer idly stand by and watch her beloved Mama Ocean being used as a dumping ground. She closed down her Technical Writing Business of 25 years and founded Sea Hugger in 2017 with the help and support of her family.

Shell is a surfer, SUPer, scuba diver, and life-long trash picker upper. She has a vision to create a community of Sea Huggers - people who realize that along with the great blessings we receive from the ocean and natural world comes great responsibility to preserve and protect it. Shell is an impassioned lover and defender of the marine ecosystem, and sustainable lifestyle advocate. She is available for speaking engagements.

 
 
 

Autumn Cleave

Scientific Advisor

Autumn Cleave is a Pollution Prevention Specialist with the San Francisco Public Utilities Commission, where she works to protect water quality through implementing water pollution prevention programs for the city of San Francisco. This year, she accepted the role of Chair for the Bay Area Pollution Prevention Group. She has previously worked with the National Marine Fisheries Service, the California Department of Fish and Wildlife, and the Monterey Bay Sanctuary Foundation. She brings a wealth of knowledge of the challenges humans pose to aquatic life and their ecosystem, and ways the public and public agencies can protect and even restore them.

Autumn Cleave, the Scientific Advisor for Sea Hugger
 
 

ambassadors

Gene, Dayton, & Roxy Lindsey

Gene, Dayton, & Roxy Lindsey

Emma Stone

Emma Stone

Luca Padua

Luca Padua

Jason Stark & Family

Jason Stark & Family

 
Shell Cleave and friends surfing in Half Moon Bay, CA
 
 

“It will take more than a village to combat marine plastic pollution, it’ll take an army! Be a Sea Hugger Warrior—join our fight!

Shell Cleave | Founder